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Central Mich. PRSA @CMPRSA

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    5/26/2015 - 6/25/2015

    University Club of Michigan State University (map)
    Need a PR campaign but lack a big budget? Don’t worry. In the age of digital and social media, anything is possible if PR professionals apply the right strategies to leverage social media. You don’t need national media contacts, street teams, swag bags or video news releases to create an impact. With some savvy, imagination and elbow grease, you can plan and execute a campaign without breaking the budget. Communications authority Gene Grabowski, partner at Washington, DC communicat...